A boutique firm with a strong purpose
flow²thrive is a boutique consulting firm focused on the human side of digital, employee wellbeing and potential optimisation.
Solving issues from the past, blinded by the potential of a digitalised future
Are we about to make a repeat mistake in the history of the world of work? Many organisations are now digitalising their businesses and introducing corporate wellbeing initiatives, but programmes rarely seem to deliver to expectations, or result in sustainable change. Why?
Haunted by habits of the past
As the world got industrialised, so did our work and life habits. We spent the past couple of decades perfecting destructive work and life habits, often unknowingly. We learned to work 24/7, prioritise work before friends and family, sleep less to get more done and sedentary work and lifestyles became the norm.
Ignoring future risks in the present
These now deeply engrained habits have had severe implications on physical-, mental health and cognitive performance. Many have ignored the potential consequences, only to discover when it’s too late. For organisations, this has impacted bottom line. Yet, many are still reluctant to spend money on wellbeing initiatives, as the impact of, or return on, the money that they spend is below expectations.
Blinded by future digital potential
As the world gets digitalised, so will our habits. New habits are now being established, likely to make us ill, but in different (maybe yet to discover) ways. Through technology we’re now adding new, unhealthy habits to the existing ones, ignoring the early warning-signs and potential consequences. How we work is also changing more broadly, and as a result, we also need to change how we’re using our brains.